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Product design, research and responsible innovation

Douyon Signature is a design and responsible-innovation consultancy led by Nancy Douyon. We work with organizations on product design, global UX research and the human consequences of technology, including AI.

The work connects what people need with what products say, show and do. It brings hands-on design, research and thoughtful questions about potential harm into decisions teams can act on.

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LEARN ABOUT OUR RESPONSIBLE INNOVATION PROCESS

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Our practice connects hands-on product design, global research and responsible innovation. We develop learning experiences and facilitate workshops that turn methods into decisions.​

LEARN ABOUT OUR  SERVICES

"Addressing the most challenging problems facing Global users today, creates better employee retention."
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(Thought leader, Nancy Douyon)
 
 
 
 

Services

Ambitious goals? We help teams clarify priorities, uncover opportunities and design a practical path forward.

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STRATEGIZE

Strategy & direction

  • Clarify product priorities through research, facilitated workshops and responsible innovation.

  • Bring your team together to examine assumptions, tradeoffs and the people your decisions affect.
  • ​Shape a practical direction for your next stage of work.
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LEARN

Workshops & learning

  • Build capability through workshops and facilitated learning led by Nancy Douyon.

  • Apply design, research and responsible innovation methods to questions from your team’s work.
  • ​Explore a learning experience shaped around your context and goals.
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BUILD

Custom tools & products

  • Commission custom tools and product development designed and directed by Nancy Douyon.

  • Bring research, interaction design and product thinking together, with AI-assisted work where it fits.
  • ​Discuss your needs, collaborators and scope before shaping the right engagement.
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Incluversal design studios

are the future of designing for the

greater good.

 
 
 
We won the Global Business Platinum Award for our long-term impact on Google’s culture.

Access is profitable. Social impact strategy assures a strong return on investment by:

  • Retaining Talent. Employees want to see the positive difference their output makes in their communities.​

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  • Revealing Untapped Markets. Design for end-users and include underserved communities from zero-to-exit development.

 

Our incluversal studios actively boosts the market shares of today to guard against losing tomorrow. 

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Services
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Studio Case Studies

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Case Studie
A Cloud of Color

Mobility Design

Google Fi

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Project Fi is a program to deliver a fast easy wireless experience in close partnership with leading carriers, hardware makers, and Google users.

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Trust in Conversational AI

Prosprous

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We clarified mobile signals, unread feedback and confirmation wording with product and engineering partners.

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Internet of Things (IOT)

Baxter International

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Baxter offers a variety of products across modalities for patients with kidney disease as their clinical and lifestyle needs evolve.

Crowd Cheering

Inclusive Design

IBM

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IBM Interactive Experience is an agency and consultancy, with the power to integrate the whole system. We worked on next-generation services, dedicated to creating transformative ideas that get our clients to the future first.

Crowd Cheering

Inclusive Design in Practice

Xperi

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An inclusive-design workshop helped research and design teams examine vulnerabilities, explore responses and frame practical objectives.

Science

Global Design

Pfizer

 

Pfizer is a biopharmaceutical medical company with a portfolio

that includes groundbreaking relevant vaccines and medicines. 

Emoji Balloons

Natural Language Processing (NLP)

Mood Index of Online Sociability Indicators

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Doctoral class team project exploring whether moods can be computed using machine learning.

Handshake, original Emtrain case-study artwork

The Future of Work

Emtrain

Subject-matter expertise and instructor-led Unconscious Bias training for enterprise audiences, including Lennox International and Altra Motion.

The Douyon Strategy

 
 
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Product design

​Clarify interactions, information hierarchy and product language so people can understand what a product is doing and what they can do next.

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Global UX research

​Bring local context into product decisions through research, cross-cultural interpretation and the development of research practice.

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Responsible innovation

Examine who a product serves, who it might exclude and what consequences deserve attention, using methods such as consequence scanning, foresight and stakeholder immersion.

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Workshops and teaching

​Help practitioners connect design and research methods to their work through structured discussion, practical exercises and facilitated learning.

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Discuss the fit

​Have a product question or a learning need for your team? Contact Nancy to discuss the fit.

We accelerate, we solve, and we grow. 

© Douyon Signature LLC  2026

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